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-   -   iPhone 4 recall "inevitable" as PR experts call for action (http://www.nvnews.net/vbulletin/showthread.php?t=152988)

nekrosoft13 07-13-10 06:26 PM

iPhone 4 recall "inevitable" as PR experts call for action
 
Apple is under increasing pressure to recall or offer a fix for the iPhone 4 public relations experts said today, if it wants to keep the iPhone brand name strong and sentiment towards the Cupertino-based giant positive.

In light of the reception issues, which Apple says is a software bug -- whereas users say it is caused by touching the antenna on the side of the device -- market share has fallen and people are turning away from one of Apple's most popular devices yet, as bad consumer sentiment towards the iPhone 4 as word of its reception woes continues to spread.

Cult of Mac recieved comments today on the issue by some of America's leading public relations experts, many of whom believe a full hardware recall is "inevitable" and will have "potentially devastating" effects if not announced soon.

"Apple will be forced to do a recall of this product,” Professor Matthew Seeger, an expert in crisis communication told Cult of Mac today. “It’s critically important. The brand image is the most important thing Apple has. This is potentially devastating.”

Dr. Larry Barton, author of Crisis Leadership Now and a leading expert in crisis management, told Cult of Mac that Apple needs to have a "military-like response" to the issue, which so far has not been evident.

Echoing these statements, Consumer Reports spoke out today about the issues -- which have seen them make reccomendations against purchasing the iPhone 4 -- in a post on their blog, urging Apple to provide a resolution for the problem at "no extra cost to consumers" and saying that aside from the antenna grievance, the device sits at the top of the list of best available smartphones.

"Apple suggested owners mitigate the problem by holding the phone differently or purchasing a case. But those solutions put the onus on consumers and skirt Apple's obligation to offer a product that works consistently and reliably out of the box," they wrote.

"We think it's the company's responsibility to provide the fix—at no extra cost to consumers."

Some have begun speculation that Apple, which continues to push the idea that an iOS bug is responsible for the woes, may offer their bumper cases --which fix the issue by stopping skin contact with the antenna -- for free to iPhone 4 users, removing the current $29 fee and alleviating the need for every iPhone 4 to be recalled.


http://www.neowin.net/news/iphone-4-...all-for-action

Viral 07-13-10 06:33 PM

Re: iPhone 4 recall "inevitable" as PR experts call for action
 
If they don't do something to solve the problem soon my respect for them as a company will drop to 0.

XP_GUN 07-13-10 08:11 PM

Re: iPhone 4 recall "inevitable" as PR experts call for action
 
http://1.bp.blogspot.com/__Rt973W_bl...00/intro.1.jpg
"There is Nothing wrong with our new iPhone 4. It's Google who is at fault for spreading false rumors and they will be brought before Steve Job's in the name of Apple!"

D3V1N 07-13-10 08:52 PM

Re: iPhone 4 recall "inevitable" as PR experts call for action
 
I dont think apples does recalls
I bought a brand new 30inch ACD when they were $1999
about 6 months in it started having flashing pixels
google the problem and found this 31 page thread
http://discussions.apple.com/thread....hreadID=221104
it has been trimmed down and there are more threads like it
apple did fix my monitor because it was under warranty
but they did say that they have never seen nor heard of this problem
i think they just grease the squeaks because its cheaper
plus a real apple fan would enjoy the imperfections of his new gizmo :captnkill:

FlyVomit 07-15-10 06:08 AM

Re: iPhone 4 recall "inevitable" as PR experts call for action
 
Quote:

Originally Posted by XP_GUN (Post 2287173)
http://1.bp.blogspot.com/__Rt973W_bl...00/intro.1.jpg
"There is Nothing wrong with our new iPhone 4. It's Google who is at fault for spreading false rumors and they will be brought before Steve Job's in the name of Apple!"


Brilliant! :D

betterdan 07-15-10 06:33 AM

Re: iPhone 4 recall "inevitable" as PR experts call for action
 
May hear some news Friday http://www.nvnews.net/vbulletin/show...35#post2287835

munkus 07-15-10 10:10 AM

Re: iPhone 4 recall "inevitable" as PR experts call for action
 
So...the big question is, when the PR experts call for action, will they get a signal? Guess it depends on how they hold the phone. :bleh:

DiscipleDOC 07-15-10 10:14 AM

Re: iPhone 4 recall "inevitable" as PR experts call for action
 
IF this is a real issue, my question would be why didn't they test this out before rolling out the new iPhone? Makes no sense to me.

grey_1 07-15-10 10:17 AM

Re: iPhone 4 recall "inevitable" as PR experts call for action
 
Quote:

Originally Posted by DiscipleDOC (Post 2287900)
IF this is a real issue, my question would be why didn't they test this out before rolling out the new iPhone? Makes no sense to me.

They couldn't.

Too many people using devices in the room.


:bleh:

I was using my sis-in-laws iphone (not sure of the model, but it's not a 4) the other day and was going to buy my wife a new one.

No way now.

DiscipleDOC 07-15-10 10:19 AM

Re: iPhone 4 recall "inevitable" as PR experts call for action
 
Quote:

Originally Posted by grey_1 (Post 2287905)
They couldn't.

Too many people using devices in the room.


:bleh:

I was using my sis-in-laws iphone (not sure of the model, but it's not a 4) the other day and was going to buy my wife a new one.

No way now.

I have one and I love it. I just don't think that I'm buying the iPhone 4.

FlyVomit 07-15-10 10:23 AM

Re: iPhone 4 recall "inevitable" as PR experts call for action
 
It's a phone, get a life .................. It's like digital watches all over again

CaptnStubing 07-15-10 02:25 PM

Re: iPhone 4 recall "inevitable" as PR experts call for action
 
Is this a real issue or just a couple that have been bad and the media blows it all out of proportion?


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