Humble THQ Bundle raises over $2.4 million in just over a day
Yesterday, I suggested that the newly launched Humble THQ Bundle might damage the popular digital distribution platform's brand, not just by eschewing less-known indie games but by putting the focus on Windows-exclusive games with Steam DRM. Since I wrote that piece, the Bundle has sold more than 425,000 copies and brought in over $2.4 million, showing that these concerns have not lessened the demand for the games being offered.
"So far, it's been pretty well received: we're on record pace both in total sales and number of purchases," a Humble Bundle representative told Rock Paper Shotgun regarding the early sales success. "We are hopeful that this excitement is growing our community in a way that can only help our future promotions, and rest assured that indie bundles will continue to be an important part of our business."
The one day haul already puts the THQ Bundle ahead of the total dollar amount raised by each previous Humble bundle, excepting the May 2012 Humble Indie Bundle V, which raised over $5.1 million in sales with titles like Limbo, Psychonauts, Superbrothers: Sword & Sworcery EPand Bastion. That bundle raised over $1.8 million within 15 hours of first going live.
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