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Originally Posted by Xion X2
Kudos to Nvidia and their vendors for offering cash back to early adopters, but at this point it looks bad from a marketing standpoint and the public eye. It reaks of damage control and desperate measures, and it also more clearly displays what a bad move it was to price the 260 and 280 so high to begin with.
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It will be interesting to see how this strategy pans out at NVIDIA's next financial quarterly report, which will certainly be mentioned. I think it's a positive move for consumers, as shown by the feedback thus far, although investors may disagree.