Originally Posted by Xion X2
Kudos to Nvidia and their vendors for offering cash back to early adopters, but at this point it looks bad from a marketing standpoint and the public eye. It reaks of damage control and desperate measures, and it also more clearly displays what a bad move it was to price the 260 and 280 so high to begin with.
It will be interesting to see how this strategy pans out at NVIDIA's next financial quarterly report, which will certainly be mentioned. I think it's a positive move for consumers, as shown by the feedback thus far, although investors may disagree.