People haven't been excited about value for money cards since the 8800GT because all value for money cards from NV since then have basically been modified 8800GT's
Now they've finally set to rectify this, so I'm hoping the GTX460 delivers. My main concern with it is VRAM. When the competition from ATi basically all have 1GB, I don't think 768MB will be competitive. However, we are talking about a market that shouldn't really be gaming at above 1680x1050, so it may not be a problem, but for me, it's a turn off. Obviously I'm not in the market for such a card. Friends of mine might be though, so I'm still somewhat curious about how it turns out.