As expected, AMD is
dropping the prices of some of their 7000 series cards.
$70 is a pretty nice drop on the 7970, plus free copies of DiRT Showdown, Nexuiz, and Deus Ex: Human Revolution plus The Missing Link DLC.
Radeon HD 7970 - $549 to $479
Radeon HD 7950 - $449 to $399
Radeon HD 7770 - $159 to $139