Ubuntu's built-in Software Center, which allows users of the popular Linux distribution to purchase software, is attracting game developers. A recent partnership with the backers of the Humble Indie Bundle proved successful. Mainstream publishers like EA are also starting to take an interest. The Linux desktop may finally be achieving credibility as a target for commercial games.
The Humble Indie Bundle is a popular promotion that allows users to pay what they want for a selection of computer games created by independent developers. The games are cross-platform compatible and distributed without any DRM. The fifth bundle, which recently launched, attracted a considerable audience on the Linux desktop.
The organizers of the bundle partnered with Canonical to make the games easily available to participating Ubuntu users through the Ubuntu Software Center. According to an entry
on the official Ubuntu application developer blog, the Ubuntu Software Center served the bundle to nearly 10,000 buyers within the first 72 hours after it launched.