Toshiba: BDA's victory claim "propaganda", sales figures "distorted" by BDA promos

Ruined · 03-20-07, 12:21 AM

http://www.tech.co.uk/home-entertain...leid=943604279

Quote:

Toshiba rejects Blu-ray victory claim
Moves to dispel anti-HD DVD 'propaganda'

Toshiba has rejected claims made yesterday at a Blu-ray press conference at CeBIT that its own HD DVD format is failing. Olivier Van Wynendaele, Deputy General manager of HD DVD at Toshiba Ltd said the claims were"propaganda" and then proceeded to dispute them point by point in a call to tech.co.uk

Last Thursday Blu-ray Disc Association chairman Frank Simonis said that Blu-ray discs were now out-selling HD DVDs by 3:1 in the US - a claim Van Wynendaele disputes.

Van Wynendaele argues that the reason for the disparity is that new owners of PlayStation 3 games console are simply redeeming free Blu-ray movie vouchers given to them by Sony that they have to exchange at retail stores - this is distorting genuine sales figures, according to Van Wynendaele.

He counter-claimed by declaring that Toshiba had sold 200,00 HD DVD players in the US, compared to just 30,000 true Blu-ray players. Van Wynendaele said that the two million PS3 sales could not be counted because there was no guarantee that people who were buying the consoles were: a) choosing to buy movies with their own money; or b) actually watching Blu-ray movies at all - the vast majority could be using the PS3 to play games on, for example. The truth is, he said, that neither format could claim victory when high def player sales accounted for less than 1% of regular DVD player sales - in the US at least

You drop your prices, we'll drop them lower

Van Wynendaele also said that Toshiba's player pricing strategy would still put its HD DVD format at an advantage when compared to Blu-ray. He said Sony's decision to offer a lower-priced player later in the year would be undercut by Toshiba.

Let's not forget the BDA-sponsored Buy 2 get 1 free sale at Fry's Electronics and 50% off BD discs at Amazon.com, in addition to the voucher scheme artificially inflating sales figures!

Also, note that Toshiba's "5 free HD DVD" promotion are not counted as retail sales since the coupon is sent to the HD DVD group and the HD DVDs come directly from the HD DVD promotion group.

Mr. Hunt · 03-20-07, 02:43 AM

You mean the BDA is trying to promote their format? BLASPHEMY BURN THEM AT THE STAKE!

superklye · 03-20-07, 07:07 AM

Quote:

Originally Posted by Mr. Hunt

You mean the BDA is trying to promote their format? BLASPHEMY BURN THEM AT THE STAKE!

More like, "You mean the BDA is talking out of its ass again? OF COURSE, WHAT ELSE WOULD THEY DO?"

Mr. Hunt · 03-20-07, 08:11 AM

Quote:

Originally Posted by superklye

More like, "You mean the BDA is talking out of its ass again? OF COURSE, WHAT ELSE WOULD THEY DO?"

It is ok... we have movies, we are selling more... what else would you do besides act like a douchebag?

superklye · 03-20-07, 08:25 AM

Quote:

Originally Posted by Mr. Hunt

It is ok... we have movies, we are selling more... what else would you do besides act like a douchebag?

OWA · 03-20-07, 09:26 AM

Unforunately, it looks like our A/V forum has become a vehicle for propaganda.

evilchris · 03-20-07, 10:38 AM

Quote:

Originally Posted by Mr. Hunt

It is ok... we have movies, we are selling more... what else would you do besides act like a douchebag?

"We"

03-20-07, 02:43 AM	#2
Mr. Hunt Rectal Gravy Connoisseur Join Date: Jul 2004 Location: Texas Posts: 8,294	Re: Toshiba: BDA's victory claim "propaganda", sales figures "distorted" by BDA promos You mean the BDA is trying to promote their format? BLASPHEMY BURN THEM AT THE STAKE!

03-20-07, 09:26 AM	#6
OWA ... Join Date: Jul 2002 Location: Virginia Posts: 9,481	Re: Toshiba: BDA's victory claim "propaganda", sales figures "distorted" by BDA promos Unforunately, it looks like our A/V forum has become a vehicle for propaganda.